Created on: 16.05.2024

Project name: NeoDirect - Discovery Phase

Client: Deep Engineering

Vendor: Ralabs

Table of Contents

Executive Summary


This proposal presents a high-level plan for the Discovery Phase of NeoDirect - an innovative fintech platform with a mission to revolutionise financial accessibility, starting with a focus on Iraq. The goal is to establish a comprehensive fintech solution tailored to the unique challenges of unstable markets. NeoDirect strives to provide users with financial tools and knowledge, promoting resilience, accessibility, innovation, and security.

The purpose of the Discovery Phase is to gain a deep understanding of NeoDirect's goals, challenges, target audience, and market landscape, by conducting in-depth research, stakeholder interviews, and analysis.

The result of the Discovery Phase will serve as the foundation for successful project development by providing a comprehensive Business Analysis report, User Experience research insights, Design concepts, clearly defined Milestones, a Ballpark Project estimate, a validated Proof of Concept (PoC), a well-defined Architecture, and a Clickable UI/UX prototype.

Suggested team composition

The aim is to ensure a blend of technical expertise, creative vision, and project management proficiency. Examples of team member profiles can be found later in this proposal.